The future is fiction. In fact, the future is a story that each of us participates in writing every day. It is only when tomorrow transitions to yesterday that will we have the clarity of hindsight; only then, can we know what the future really was. While we cannot predict the future, the designers among us must consider the years to come, so that we are more prepared to prevent, anticipate and cope with that which may occur.
To this end, Arup Foresight in association with ICSID has put together a studio to take a look at what life on earth would look like if we decided to follow a trajectory towards “Life @ 1 Planet.”
Through the course of six consecutive weeks participants will be asked to imagine not what will, but rather, what can our world be in 2050 and what would y[our] “Life @ 1 Planet" be in 2050?
Step one: beginning Monday 27 July 2009 visit www.thedesign2050challenge.com. If you decide to participate you can build a team (1-3 people) or you can choose to participate by yourself.
Step two: follow the directions on the website and develop a character that can live and breathe on your behalf on the journey to Life @ 1 Planet” in 2050.
Each Friday participants will be issued a new challenge and will need to submit their responses to the Design 2050 Challenge website. The project will run approximately from July 27th until the first week of September.